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The vision:
Fuel the engine. Feed the soul.

Built for the Obsessed. 409 is a curated automotive hub designed for drivers who demand more — more connection, more horsepower, more adrenaline. From car lifts and private lounges to pro-grade SIM racing  and members-only experiences, this is where Calgary’s auto scene evolves.

Sports Car

More Than a Club -
A Culture.

409 isn’t just about machines — it’s about the people who live for them. We're building a tight-knit crew of Calgary’s most passionate drivers, builders, tuners, and enthusiasts.
The Inner Circle will be first to shape the future of 409.

More Than a Club -
A Culture.

409 isn’t just about machines — it’s about the people who live for them. We're building a tight-knit crew of Calgary’s most passionate drivers, builders, tuners, and enthusiasts.
The Inner Circle will be first to shape the future of 409.

What's coming

Mezzanine Lounge Overlooking the Showroom

Exclusive SIM Racing Lounge

Member-Only Events & Social Club

Car Lifts & Gear Access

Curated Drives & Track Days

Members-Only Merch Drops

VIP Access to 409 Performance's Auto Scene

Let’s Make It Official

BE FIRST. BE FAST. BE 409.

Not ready to join the club? No problem.


Stay in the loop with everything happening at 409 Motor Co — from the renovation and launch of our new space, to dealership drops, public events, and exclusive behind-the-scenes updates.

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